Our Vision

Greetings ❤️‍🔥

As the proud author of Xoloitzcuintli Tales and creator of unique Xoloitzcuintli coloring books (one even in Spanish, English, and Nahuatl!), I’m here to bring our roots to life with cariño and a touch of humor. With my two loyal Xolos, three bold felines, and a lineup of goods inspired by ancestral beauty, we’re all about sharing stories, having fun, and bringing a little heritage into the mix. From books to gear, I want everyone to dive in and say, “Chales, this is the real deal!” Because at the end of the day, we’re not just here for ourselves. Somos comunidad—here to keep our heritage alive and have a blast doing it!